Contact us

Traveling between France, The Netherlands and South Africa, sourcing fabrics, while getting inspiration for new designs, Em Aimmea (Owner & Designer) can be reached best via email.

You can request access to our B2B ordering platform via this link if you are interesting in our Wholesale offers. For any further questions please get in touch with us via email or simply use the form below. Em will get back to you personally.


123 Street Avenue, City Town, 99999

(123) 555-6789


You can set your address, phone number, email and site description in the settings tab.
Link to read me page with more information.


Wanted: Plus size model ... or rather, a #nonskinnymodel

Em Aimmea

We have found an amazing model to work with for our next fashion photo-shoot with Troy Lee (Insta @TroyLeePhotography) planned for October 20. Yay!! 

In the meantime we started a search for a stunning plus size model. We rather call it a #nonskinny model. But we do feel the urge to mention that we do not have anything against skinny, or thin, models. You are awesome!!

We rather say non skinny because we mean non skinny. In todays fashion industry a model is called plus size when she is, thin, just not, skinny. So when our search for a plus size model started we received an enormous response from well, plus (!) size models. Also fine! We have received the most fabulous photo's of the most stunning girls! All in their own way special and be-au-ti-ful! And we are planning a fashion photo-shoot with the top 5 of them very soon. 

But, getting back to the purpose of this blog post, what do you call a non-skinny-non-plus-size-model?

Normal. Regular. Average.  Midsize. Moderate. Or standard...

Somehow these words all tend to have some negativity attached to it. Somehow being average is not good? We at Aimmea feel that is wrong! Especially since the 'average' size is the most sold size of any fashion brand! That is why it is called average afterall. 

So there you go, we are looking for a normal model in Johannesburg for one of our upcoming fashion photo-shoots ;) 

Mail me your profesionally taken photo's,